Google Search Ads Applied to your Walmart JBP

 

Register below for priority access to the Ampd & Walmart Connect Beta for Google Search traffic to your Walmart.com products.

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Use the world’s largest retailer to your advantage

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Quality Traffic Instead of Impressions

Bring marketing spend down-funnel by targeting shoppers who are actively searching for your products on Google.

02

No Negative Impact on DTC Ads

Run Google Search ads side-by-side on high quality queries to drive traffic to both your DTC store and Walmart.com products.

04

Drive Incremental Sales

Extend the digital shelf beyond the borders of Walmart.com and reach a 10x larger audience in the channels where they actually shop. 

03

Increase Your Share of Search

Use the power of Google Search Ads to boost your Share of Search across your products on Walmart.com to out-position competitors.

Ampd is the industry’s engine for offsite incremental sales on Walmart.com

05

Fewer Steps, More Purchases

Provide a better customer experience and a shorter path to purchase than ‘Where to Buy’ solutions. Send your targeted Google, Meta, YouTube, and other campaign traffic directly to your PDP or filtered SERP page on Walmart.com. 

06

Less Manual Upkeep, More Optimization

With keyword-level and campaign-level conversion tracking, Ampd automatically optimizes your ad campaigns for more sales on every product you want to promote. 

07

More Customers from More Channels

Grow incremental sales by scaling ad spend into a wider audience across search and social channels. Complement your on-site retail media spend by sending more New-to-Brand customers to Walmart.com. 

Advanced Analytics
& Reporting

Ampd is the only software to combine ad channel and Walmart conversion and revenue data side by side.

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Closed-Loop Reporting: Enables seamless automation for optimized campaign performance.

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Granular Conversion Data: Access keyword- and campaign-level conversion metrics for precise tracking.

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Proprietary Attribution System: Utilize a 14-day last-click attribution window for accurate assessment of campaign impact.

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Comprehensive Metrics: Monitor views, view-through rate, conversions, conversion rate, and revenue to drive data-informed decisions.

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Effective Campaign Performance

Maximize your advertising impact with targeted and flexible campaigns that you can build directly in Ampd. 

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Flexible Destination Options: Drive traffic to either brand-filtered SERP pages or product detail pages (PDP) on Walmart.com for enhanced user experience.

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Geotargeting: Tap into Online Pickup & Delivery and other local-specific marketing needs with the parameters of Google targeting.

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Simple Management: Select your parameters, and Ampd will automatically build and optimize your ads, including automatically tagging campaigns and keywords with attribution.